Aira - Experts & Thought Leaders

Aira introduces the new Aira Power range, completing the fully integrated Aira Home Energy System, designed to slash energy bills, decarbonize homes and accelerate Europe’s transition to affordable, secure and clean energy. Building on the success of its market-pioneering Aira Heat Pump, Swedish clean energy tech company, Aira, reaches a new milestone with the launch of two new products – the Aira Power Hub (inverter) and Aira Power Store (battery). Connected in one system, the products work seamlessly together with solar panels and the Aira Heat Pump to unlock monthly energy bill savings of over 90%. Complete home energy system Peter Prem, Aira Group CEO comments: “The launch of our complete home energy system marks a major milestone for Aira, as we unlock lower bills for millions with monthly energy bills savings of over 90%.” He adds, “By expanding our vertically integrated model into home energy, we are giving households the tools to generate, store and manage clean power efficiently. Clean home energy solutions are pivotal to Europe’s economic resilience, social well-being and energy independence. Every household that makes the switch becomes part of a bigger movement, driving decarbonization and the much-needed clean energy transition forward.” Aira Power Hub The two new products completing the Aira Home Energy System are the Aira Power Store and Aira Power Hub. The Power Store is the battery of the system, it banks solar generated, or low-cost electricity from the grid, to accommodate household needs. The Power Hub converts solar and stored energy, directing it around the home and unlocking greater potential for increased savings. It plans, forecasts and intelligently balances energy flow between the solar panels, grid, heat pump and battery, ensuring every device and appliance gets the energy it needs, when it needs it. As a modular and scalable system, the products are designed to be an affordable solution that suits a variety of households. Aira Intelligence Powered by Aira Intelligence, the system maintains energy flow throughout the home, optimizing in real time to deliver an efficient, comfortable and cost-effective solution. It learns daily household habits and incorporates intelligent weather control; predictive solar generation; smart tariff integration and hot water management. Displayed in the Aira Home Energy app, consumers can see real-time overview of energy generation, storage and usage, as well as long-term performance and cost savings. End-to-end customer experience Kaj af Kleen, Chief Product and Technology Officer, comments: “Our intelligent products work seamlessly together to offer a robust, fully managed system with one provider and an end-to-end customer experience. The system predicts, optimizes, controls and monitors home energy to maximize savings, comfort and efficiency. People across Europe can now benefit from more control than ever before, without lifting a finger.” Vertically integrated business model With a vertically integrated business model, Aira uniquely manages everything under one roof, including product design, sales, installation, financing and years of continued support with long-term optimization and monitoring. By employing this strategy, Aira provides consumers with a fully integrated home energy system, designed and operated in Europe, and installed and optimized by one provider, which results in a seamless, set-and-forget experience. To increase accessibility for all, Aira offers monthly payment plans and guarantees of up to 15 years, enabling people to confidently invest in a home energy system that lowers bills and increases energy independence. Intelligent home energy system With Aira’s new intelligent home energy system, people have more control to cut monthly bills, reduce reliance on the grid and lock in energy security for years to come. With tangible savings and a guaranteed future-proofed system, adopters aren’t just cutting costs, they are helping rewrite the story of how society powers its future.

Eco-tech pioneer Hive and clean energy-tech champion, Aira have formed a long-term, strategic partnership to supercharge heat pump installs in the UK. Combining Hive’s legacy as a pioneering smart home solution provider and Aira’s intelligent products, the collaboration will see the brands dramatically increase adoption in the UK by making heat pumps more affordable and accessible. Clean energy revolution Hive already transformed home energy usage in over 2 million homes and saved over 1.6 billion kilos As an eco-tech company, Hive has already transformed home energy usage in over 2 million homes and saved over 1.6 billion kilos of carbon through its energy-efficient smart home technology, saving its customers over £490 million in energy costs. Pioneering direct-to-consumer clean energy-tech brand, Aira, offers customers an all-inclusive plan with affordable monthly payments and an industry-first 15-year Aira Guarantee. This partnership will help supercharge Aira’s ambition to drive a clean energy revolution one home at a time and to increase heat pump accessibility at scale. Aira’s intelligent and intuitive heat pumps Through the partnership, Aira’s intelligent and intuitive heat pumps will scale across the UK through Hive’s customer referrals, saving more people up to 29% on their heating costs. The partnership comes at a critical time. Although heat pump installations were at a record high in 2024, at 60,000, the UK is still far away from achieving the Government’s target of installing 600,000 heat pumps a year by 2028. Innovative Scandinavian design With 25 million homes in the UK still heated with gas boilers, accelerating the shift to cleaner With 25 million homes in the UK still heated with gas boilers, accelerating the shift to cleaner, greener, and more affordable solutions is essential. Dan Rosenfield, Managing Director of Hive, commented, “Our partnership with Aira brings together the best of British tech and innovative Scandinavian design to provide customers with more choice in how they electrify their home heating." heat pump technology Rosenfield added: "Domestic heating is one of the largest emitters of carbon in the UK which is why we’re collaborating with other like-minded businesses to address this challenge and help customers make the switch to a lower-carbon future.” Martin Lewerth, Aira Group CEO, commented, “In some of the coldest parts of Europe, such as Scandinavia, heat pump technology has been widely used to heat homes for decades, and yet, nations like the UK are still in the very early stages of adoption." Funding for the Boiler Upgrade Scheme Lewerth added: "Building on Hive’s leadership in the smart home space, this partnership will help solidify heat pumps as a cleaner and more affordable heating solution for UK households, increasing awareness and accessibility - and ultimately supporting the clean-energy transition.” The announcement comes shortly after the Government’s relaxation of planning permission restrictions for heat pump installations in the UK and increased funding for the Boiler Upgrade Scheme, taking the overall BUS budget for this financial year to £205 million. The partnership, therefore, is poised to help even more UK homeowners benefit from air-source heat pumps in their homes.

Swedish clean energy-tech champion, Aira is launching the Aira Heat Pump, complete with the latest smart technology to take Europe off gas and accelerate the electrification of home heating. In the UK, there are still 25 million oil and gas boilers heating homes. The Government is propelling the transition to heat pumps by offering consumers a £7,500 grant, while VAT has also been eliminated on any clean energy improvements to homes until 31st March 2027. Clean energy-tech roles Recent research from Aira revealed that 11% of adults in the UK are considering installing a heat pump in 2024, which equates to nearly six million people. This demonstrates the significant market potential, of which Aira plans to serve one million households, while employing 8,000 clean energy-tech roles over the next decade. Aira revealed that 11% of adults in the UK are considering installing a heat pump in 2024 The Aira Heat Pump and complete service offering is set to disrupt the industry, with an affordable monthly payment plan, zero upfront costs and a 15-year ‘Comfort Guarantee’, which is inclusive of performance, product and installation warranty. Installation of a heat pump  With this approach, Aira is making the next generation of clean energy-tech accessible to millions, saving customers up to 25% on their heating costs from day one, while reducing household CO2 emissions by at least 75%-with emission savings rising to 100% if the heat pump is powered by green energy electricity. The installation of a heat pump is also proven to increase property value by up to £8,000 in the UK. In design, its sleek, Scandi look delivers a timeless feel that will stay contemporary throughout its lifetime, complete with intuitive light cues, soft edges, and color palette that is designed to fit naturally into its surrounding environment, much like the quiet running sound. Digital-first approach Aira has a strong foundation of heat pump knowledge due to its Scandi heritage and roots in Sweden The Aira Heat Pump takes a digital-first approach, removing displays and putting customers in control of all settings via a thermostat and smart app that they can control anytime, anywhere. The system is always improving thanks to ‘Aira Intelligence,’ a set of smart, connected features that continuously learn the customer’s routine and household habits to precision plan heating and hot water. While new to the market, Aira has a strong foundation of heat pump knowledge due to its Scandi heritage and roots in Sweden, where heat pump penetration is at 60% and only 1% of the country’s total CO2 emissions come from residential heating. Aira's strategy Aira is backed by pioneering climate tech investors across Europe, the US, and Asia The product and engineering team have been working on heat pumps for over 20+ years and have used their expertise and deep understanding of the technology to create the new Aira Heat Pump. Aira is backed by pioneering climate tech investors across Europe, the US, and Asia, helping to accelerate Aira's strategy to drive the much-needed decarbonization and electrification of residential heating across Europe. The funding has helped to fast-track the development of Aira’s clean energy-tech portfolio, an ecosystem of products to complement the Aira Heat Pump. Heat pump design and technology Martin Lewerth, Aira Group Chief Executive Officer, said: “The launch of our new Aira Heat Pump marks a key milestone in Aira’s journey to serve five million customers across Europe over the next decade. Through this, we are helping more households unlock significant savings and reduce carbon emissions - all while adding value to their home with a state-of-the-art heat pump." "Heat pumps have been around in Scandinavia for decades and we are excited to bring contemporary heat pump design and technology to wider Europe. The time to switch is now, because a warm home shouldn’t cost the earth.” Next generation of heat pumps Kaj af Kleen, Aira Chief Product and Technology Officer, said: “Marking a new era in home heating, the Aira Heat Pump is the perfect replacement for any gas or oil boiler. Throughout the development process, our design team was laser-focused on one goal: to make a simple system that any individual or family would love to live with." "We have developed an intuitive app that works to control your home heating and provides customers with peace of mind through the inclusion of features that help drive even greater efficiencies, helping them to save money and CO2 emissions. We set out to design the next generation of heat pumps - a beautifully designed and intelligent system, available in a range of sizes fit for any home - and that is what we’ve done.”